This shop in shop is an extension of own-brand stores designed to maximise the stock carried in store and to provide a branded fascia to convey the excitement of mountain sports in all seasons. Developed to be cost effective, quick to install and flexible, and project managed to meet tight deadlines. The system delivers a quality feel for a very low cost per square metre. ARNO has rolled out a 3 year programme across EMEA, and has supplied 150 shop in shops to date.